Online casinos offer considerable incentives to new players. Not only that but the online casinos go all-out to publicize these incentives so that as many potential players are aware of them as possible. Usually the incentives are in the form of welcome bonuses that run into thousands of dollars. Unfortunately the incentives offered to regular players are not that well publicized. Players have to look for them in the promotions section of the online casinos. There are two kinds of incentives offered to regular players. One is the reload bonuses. The other is the loyalty rewards.

Reload bonuses are not offered by all online casinos. Some casinos offer them occasionally only. When offered, they are much smaller than the welcome bonuses offered to new players. Therefore, the incentives to look forward to as far as existing players are concerned are the loyalty rewards. Though the loyalty rewards differ in detail from online casino to online casino their basic structure remains the same. For every dollar wagered at the online casino the player gets loyalty points, which are also known as Comp points. For games like online slots more Comp points are offered per dollar wagered because these games have a higher house edge. For games like blackjack fewer Comp points are offered per dollar wagered because these games have a lower house edge. As the players wager they accumulate more and more Comp points. The online casinos then allow the players to convert the Comp points into casino credits which can be used for wagering. Some online casinos allow players to use their Comp points for entry fees to online tournaments. There are yet other online casinos that sell their own merchandise. Comp points can also be used to purchase these goods which bear the casinos logo. Usually the Comp points are redeemed automatically.

Comp points are also used to categorize the online players into VIP levels. The more comp points that a player earns in a given period the more loyal he has been to the online casino. Therefore that player is placed in a higher VIP level. Because he is in a higher VIP level he earns greater rewards from the online casino. Such schemes are referred to as VIP clubs. The rewards that players in higher VIP levels get are faster redemption of Comp points, higher wagering limits and personalized customer support services. Many online casinos also offered special bonuses that depend on the players VIP status. Players in higher VIP levels get more bonuses. These bonuses are usually credited automatically to the players’ accounts based on a specified and transparent system.

Some online casinos do not automatically credit bonuses to VIP players. They have special staff known as loyalty rewards representatives who monitor the players wagering levels and accordingly offer bonuses from time to time. These bonuses are somewhat at the discretion of the loyalty rewards representatives or the casino manager. But by and large more bonuses accrue to players who wager more at the casino and are therefore more loyal to the casino. These bonuses need not be claimed by the players but are added to the players’ accounts directly by the casino.

Though these loyalty rewards are not highly publicized, they are a very important factor in the long run. No matter how attractive the welcome bonus may be it is offered only once to each player. The loyalty rewards however are offered day in and day out. Therefore when online players evaluate an online casino they must look at both the welcome bonuses and the loyalty rewards before arriving at any decision.